Co-op advertising fund recovery
Manufacturers provide incentives for your customers to buy merchandise in the form of manufacturer rebates. But did you know that some manufacturers also provide funds which you can use to advertise this merchandise?
Manufacturers change their co-op advertising funds policies from time to time (Vista Outdoor changed theirs twice so far in 2017), and the qualifications, rules and co-op claim processing can be complicated and time consuming.
Let Outdoor Sports Marketing help you utilize your available co-op advertising funds on pre-approved direct mail advertising, and process your claims, all at no additional charge.
Vista Outdoor new co-op program guidelines take effect on July 1, 2017
Co-op funds now accrue based on net qualifying purchases made during the PRIOR Six months which must be submitted for payment within 60 days, and Vista increased the promo fund from 10% of total earnings to 25% with a maximum limit of $25,000 beginning July 1.
Spring Accrual Period: 7/1/2016 – 12/31/2016 Spring Spend Period: 1/1/2017- 6/30/2017
Fall Accrual Period: 1/1/2017- 6/30/2017 Fall Spend Period: 7/1/2017 – 12/31/2017
Spring Accrual Period: 7/1/2017 – 12/31/2017 Spring Spend Period: 1/1/2018- 6/30/2018